Estée Lauder ANR
Campaigns
Hair for Jonita Gandhi in Estée Lauder India’s Advanced Night Repair campaign: glossy, lived-in waves that keep the frame calm while the product talks.
Estée Lauder India
2026
(01).
THE STORY
Beauty campaigns are won in the close-up.
A skincare film lives at arm’s length from the face, so the hair has to be quiet and perfect at the same time. Soft waves, real shine, nothing that pulls the eye away from skin.
Shot across a concert stage and an early morning at home, one continuous look that reads true in both worlds.